Trademark Dos and Don’ts: What Experienced Trademark Lawyers Want You to Know First
Thinking of protecting your business name or logo? Many business owners think they can handle it on their own—and end up making expensive mistakes. That’s why talking to a trademark attorney near you or a team of Denver trademark experts is one of the smartest steps you can take. This blog will help guide you through what to do (and not do) when filing a trademark—and why having a lawyer on your side matters more than ever. The Trademark Do’s and Don’ts: How Trademark Attorneys Handle It Better 1. Do: Let a Lawyer Run a Proper Trademark Search Before picking a brand name or logo, it’s crucial to check if it’s already taken. You need a full search—USPTO, common law, social media, and domains. Even similar names can land you in legal trouble. A trademark lawyer can run a thorough check and help you avoid lawsuits or costly rebrands Don’t: Skip the search or do a quick DIY check. Most trademark disputes happen because someone didn’t do a thorough search. 2. Do: Get Legal Advice on Clas...